top of page
Music on TikTok is the short-form video app's official page for charting talent and rising trends in music.
My team and I launched the channel @musicontiktok for both TikTok & Instagram. We created content to boost hashtags, promote new song releases, welcome artists new to TikTok, announce live streams, inform on industry articles, and compile weekly music reports for the top 10 tracks fueling the platform.
VP of Client Operations / Sam Warren
Account Director / Avery Namatevs
Social Media Manager / Matt Alioto
Katie Lovelace
Motion Graphics / Zach Hunter
Jorge Holguin-Reed
Vann Fulfs
Meghan Trainor x TikTok
To promote Meghan Trainor's album "Takin' It Back," and her success on TikTok, we crafted a digital billboard at the Pendry Hotel on Sunset Boulevard.
#Rocktober
A series celebrating rock music throughout the month of October.
#Rompiendo
A program we launched to highlight the success and impact of Latinx music and artists on the app.
2021 International Music Reports / Read Full Report
TikTok has become a driving force for artists; propelling them to commercial success through trending songs. The platform presented this in a year-end music report presenting stats for international artists, and genres.
TikTok LIVE
A series of videos featuring celebrities and stars on the platform doing everything from GRWM's to cooking to listening parties.
Hashtag Campaigns
Promotion of hashtags that connect communities including #Afrobeats, #LoveSongCovers, #CountryMusic, and #WomenInMusic
TikTok Takeoff
A collaboration between TikTok Radio and SiriusXM that features artists with trending tracks on the platform.
TikTok LIVE
A collaboration between TikTok Radio and SiriusXM that features artists with trending tracks on the platform.
bottom of page